Product & Web Analytics · decision tool
Google Analytics 4 vs Mixpanel — for your app, not in general
Google Analytics 4 or Mixpanel? Set your usage, budget and constraints; the verdict, monthly cost and risks update live from verified pricing.
Prices verified 2026-07-17 against official pricing pages · fit weights are our estimates (see methodology) · share the URL to share your configuration
As of Jul 2026, with 500,000 tracked events/month, a $50 budget for this slot, Mixpanel ranks first for these inputs at 91% fit and a StackSays-estimated $0/month (Google Analytics 4: 76% fit, $0/month). Fit weights are our estimates; prices trace to official pages. Change any input below and the verdict recomputes.
Your situation
The verdict updates as you move these.
Clear pick for your inputs
Product-analytics heavyweight; generous 1M-event free tier, steep list-price overage
vs Google Analytics 4: fit 91% against 76%, est $0 against $0 per month
Comparing 2 tools head-to-head. Open the full field (8 options) →
The decision, in plain words
For a solo builder at 500,000 tracked events/month and a $50.00/mo budget for the analytics platform slot, Mixpanel leads at 91% fit and $0/mo. The two rules doing the work: budget fit (Runs free at your usage — $0 vs your $50/mo budget); free-tier runway (Your usage fits the free tier today (1M events/month (hard cap), 10K session replays, max 5 saved reports)).
The gap to Google Analytics 4 (76% fit) is wide at these inputs — you'd need to change your requirements, not your taste, to flip it.
Honest weak spot of the pick: proprietary saas — historical analytics rarely survive a migration.
Generated from the calculation above — every number traces to the sourced data; nothing here is written by an AI making things up.
Why Mixpanel scores 91%
How the $0/mo estimate is calculated
Your usage fits Mixpanel's free tier (1M events/month (hard cap), 10K session replays, max 5 saved reports) — the estimate is $0.
What could change this verdict
Cost risk
Official prices verified 2026-07-17; calculation is deterministic code over those prices.
At a glance
| Tool | Free tier | Paid entry | Verified |
|---|---|---|---|
| Mixpanel | 1M events/month (hard cap), 10K session replays, max 5 saved reports | Pay-as-you-go — First 1M events free, then $0.28/1K events at list rate (volume discounts exist but aren't published); unlimited reports | 2026-07-17 |
| Google Analytics 4 | No free tier | — | 2026-07-17 |
Data sources
| Tool | Source | Verified |
|---|---|---|
| Mixpanel | Mixpanel pricing | 2026-07-17 |
| Google Analytics 4 | GA4 data retention (official Google doc) | 2026-07-17 |
A monitor re-checks these pages for changes; when a vendor moves a price, the date updates and every verdict recomputes.